Toyota Motor Corporation announced that the total global number of vehicles equipped with Toyota Safety Sense, a set of active safety technologies designed to help prevent or mitigate collisions across a wide range of traffic situations, has reached the 10 million unit mark, only three and a half years after its initial introduction in 2015.
Toyota Safety Sense is currently equipped in approximately 90% of Toyota passenger vehicles on the Japanese, North American and European markets. At present, it has been introduced in a total of 68 countries and regions, including China, other selected Asian countries, the Middle East, and Australia.
It is anticipated that by the end of this year 3 million vehicles in Japan, 5 million cars in North America and almost 2 million units in Europe will be equipped with Toyota Safety Sense.
In real-world traffic conditions, the resultant effects of accident reduction can be clearly seen, such as a reduction in rear-end collisions of approximately 70%, rising to approximately 90% in conjunction with the Intelligent Clearance Sonar (ICS).
Committed to achieving a safe mobility society, Toyota believes it is important to promote an approach which involves people, vehicles, and the traffic environment, as well as the pursuit of ‘real-world safety’ by learning from accidents and incorporating that knowledge into vehicle development.
Earlier this year, Toyota rolled out the second generation of Toyota Safety Sense, moving one step closer to its ultimate goal of an automotive society with zero accidents.
Toyota Safety Sense now includes upgraded versions of Pre-Collision System (PCS), Adaptive Cruise Control (ACC), Lane Departure Alert (LDA), Automatic High Beam (AHB) and Road Sign Assist (RSA).
A new intelligent Adaptive Cruise Control (iACC) is also available, linking the ACC with RSA. When the vehicle travels at a constant speed in accordance with the speed preset by the driver, and a speed limit sign is recognised by RSA, the driver can easily reset the vehicle speed in accordance with the new speed limit, by using the switches on the steering wheel.
In addition, advanced driving support is now available through Lane Trace Assist (LTA). Combined with ACC, the new LTA system assists the driver in steering control with gentle inputs to keep the vehicle in the centre of the lane, even on gentle highway curves.
Toyota aims to introduce the second generation Toyota Safety Sense in around 100 countries and regions, including Asia and Latin America, by 2020, with an eye toward further popularising the active safety package.