Daimler and BYD Automotive Industry Co., Ltd. have launched the new DENZA 500 battery electric vehicle from their joint venture, Shenzhen DENZA New Energy Automotive Co., Ltd.
Engineered and produced in and for China, the new DENZA 500 offers Chinese customers a comprehensive upgrade through a refreshed exterior design and extended electric range – a new battery and additional weight reductions allow increased energy efficiency, providing an extended range of around 500 km.
The DENZA model is said to combine Daimler’s vehicle architecture expertise and advanced safety engineering with BYD’s leading advantages in battery technology.
The DENZA 500 adopts a refreshed and unique exterior design, featuring “tiger eye” LED headlights and rippling LED taillights, while inside sees a larger 9-inch touchscreen.
Upgraded connectivity services include charging solutions and the DENZA smartphone application. Via the DENZA application, WeChat account, or car navigation system, DENZA owners can quickly locate over 112,000 charging piles across the country.
In 2017, DENZA achieved its best sales performance to date, with retail sales volume increasing by 85% year-on-year, outpacing the industry average, thanks to the strong customer reception of the DENZA 400 model.
The brand also expanded its reach through selected Mercedes-Benz dealer partners, which now offer sales and after-sales service for DENZA vehicles.